I had the opportunity to work with the team at Mattel leading up to the Barbie movie’s release. Barbie’s pink Corvette is an iconic element of her world, and I proposed a Barbie Corvette-inspired keychain for the Fossil x Barbie collaboration.
The Corvette-inspired keychain features articulated wheels and raised graphic elements on the design casting. I also worked with the hardware supplier to ensure that the soldered-on eyelet can withstand substantial force and retain its strength.